Manager - Trade Marketing

About the Role

Develop and implement trade marketing strategy for Sri Lanka's leading processed meat brand, leading channel activation initiatives, shop facade design and branded materials, while collaborating with Sales, Marketing and Planning teams.

Responsibilities

• Develop and implement trade marketing strategy aligned with outlet classification
• Design channel-focused trade marketing initiatives including shop facades and branded materials
• Monitor company assets in collaboration with Sales, Marketing, and Planning teams

Requirements

• MBA or Degree in Business Administration/Marketing or equivalent
• Minimum 10 years sales experience
• Prior FMCG sector exposure advantageous

Skills

`Trade marketing` · `FMCG` · `Negotiation` · `Channel marketing` · `Decision making` · `Budget management`

How to apply

Or apply online: https://careers.keells.com/talentcommunity/apply/1358875766/?locale=en_GB