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Manager - Trade Marketing
Keells Food Products PLC•location_onJaela, Sri Lanka
work_historyFull-Timehome_workOn-site
About the Role
Develop and implement trade marketing strategy for Sri Lanka's leading processed meat brand, leading channel activation initiatives, shop facade design and branded materials, while collaborating with Sales, Marketing and Planning teams.
Responsibilities
- Develop and implement trade marketing strategy aligned with outlet classification
- Design channel-focused trade marketing initiatives including shop facades and branded materials
- Monitor company assets in collaboration with Sales, Marketing, and Planning teams
Requirements
- MBA or Degree in Business Administration/Marketing or equivalent
- Minimum 10 years sales experience
- Prior FMCG sector exposure advantageous
Skills
`Trade marketing` · `FMCG` · `Negotiation` · `Channel marketing` · `Decision making` · `Budget management`
How to apply
Or apply online: https://careers.keells.com/talentcommunity/apply/1358875766/?locale=en_GB