Promotion Manager / Assistant Promotion Manager – TV & Radio

About the Role

Plan and execute ATL/BTL promotional campaigns, organise large-scale events, secure sponsorships, and drive audience engagement across Hiru TV and radio stations.

Responsibilities

• Plan and execute ATL and BTL promotional campaigns for TV and radio brands
• Organise large-scale events and concerts
• Drive audience engagement across TV, radio, digital, and social media
• Collaborate with programming, sales, and marketing teams
• Secure sponsorships, manage promotional budgets, and deliver impactful campaigns

Requirements

• Proven experience in promotional campaign planning and execution
• Track record with large-scale event organisation
• Multi-platform engagement experience across TV, radio, digital, and social media
• Strong communication and organisational abilities
• Project management expertise and creative mindset

Skills

`ATL marketing` · `BTL marketing` · `Event management` · `Sponsorship acquisition` · `Campaign planning` · `Budget management` · `Social media` · `Project management`

What we offer

• Dynamic, youthful, and innovative work environment

How to apply

Or apply online: https://www.asiabroadcasting.lk/careers.php?carrID=27