Promotion Manager – TV & Radio

About the Role

Plan and execute ATL/BTL promotional campaigns and large-scale events to drive audience engagement across Sri Lanka's top TV and radio brands.

Responsibilities

• Plan and execute ATL and BTL promotional campaigns
• Organise large-scale events and concerts
• Drive audience engagement across TV, radio, digital, and social media
• Collaborate with programming, sales, and marketing teams
• Secure sponsorships and manage promotional budgets
• Deliver campaigns to strengthen brand visibility across all channels

Requirements

• Proven experience in promotion and event management
• Strong communication, organisational, and project management skills
• Passion for media, creativity, and event execution
• Ability to work collaboratively across departments

Skills

`ATL campaigns` · `BTL campaigns` · `event management` · `audience engagement` · `social media marketing` · `digital marketing` · `budget management` · `sponsorship acquisition` · `project management` · `cross-functional collaboration`

How to apply

Or apply online: https://www.asiabroadcasting.lk/careers.php?carrID=27