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Marketing Manager - Brand and Digital Growth at WPS Inplace (Pvt) Ltd | Vertex Jobs

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Marketing Manager - Brand and Digital Growth

WPS Inplace (Pvt) Ltd•location_onColombo 1, Sri Lanka

work_historyFull-Timehome_workOn-site

About the Role

About the Company

W

WPS Inplace (Pvt) Ltd

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A fast-expanding digital platform backed by a major Sri Lankan business group, operating in fintech and e-commerce.

Industry: Fintech / Digital Platform

View all open roles

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Senior Marketing Manager (Brand and Digital Growth) at WPS Inplace, Colombo 1 - 7+ years digital marketing required; expertise in Meta Ads, Google Ads, GA4, and AI tools essential; apply to careers@wpsinplace.com.

Responsibilities

Drive full-funnel growth across paid media and CRM channels
Manage and optimise Meta and Google acquisition campaigns
Lead brand positioning and campaign messaging
Use data insights to improve conversion and retention rates
Own the complete user journey from acquisition through activation
Lead AI-powered content testing and optimisation

Requirements

Minimum 7 years in digital, performance, or growth marketing
Proven track record in user acquisition in fintech, e-commerce, or mobile apps
Strong analytical skills with GA4 and CRM systems
Experience managing agencies and marketing budgets

Skills

`Digital and performance marketing` · `Growth marketing` · `Meta Ads (Facebook/Instagram)` · `Google Ads` · `Google Analytics 4 (GA4)` · `CRM management` · `Campaign analytics` · `AI tools for marketing` · `Agency and budget management` · `Brand positioning`

What we offer

Above-market remuneration
Performance incentives

How to apply

Email your CV to **careers@wpsinplace.com** with the position title in the subject line.

Or apply online: https://ikman.lk/en/ad/brand-marketing-manager-colombo

Full-Time

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